Privacy
Policy

Data Controller

Infinite Energy Group Holdings LTD ("we", "us", "our") is the data controller responsible for your personal data. We are registered in England and Wales, with our registered office at 7 Bell Yard, London, England, WC2A 2JR. For any data protection queries, please contact us at md@infiniteenergygroup.co.uk or call 020 8181 1090.

What Data We Collect

We may collect the following categories of personal data:

• Contact information — name, email address, telephone number, and business address provided through our contact form or direct correspondence
• Business information — company name, job title, energy consumption data, and site details necessary for our energy consultancy services
• Website usage data — anonymised analytics data including pages visited, time on site, and referring pages
• Communication records — records of correspondence and enquiries between you and our team

How We Use Your Data

We process your personal data for the following purposes:

• To respond to your enquiries and provide requested information about our services
• To deliver our energy consultancy, procurement, and management services under contract
• To communicate with you about your energy contracts, renewals, and market updates
• To comply with legal and regulatory obligations, including ESOS and SECR reporting
• To improve our website and services through anonymised analytics

Legal Basis for Processing

We rely on the following legal bases under UK GDPR:

• Contract performance — processing necessary to fulfil our contractual obligations to you
• Legitimate interests — processing necessary for our legitimate business interests, such as responding to enquiries and improving our services, where these do not override your rights
• Legal obligation — processing required to comply with applicable laws and regulations
• Consent — where you have given specific consent, such as opting in to marketing communications

Data Sharing

We may share your personal data with the following categories of recipients, only as necessary to deliver our services:

• Energy suppliers and brokers — to facilitate energy procurement and contract negotiations on your behalf
• Regulatory bodies — where required by law (e.g., ESOS, SECR compliance reporting)
• Service providers — trusted third parties who assist in operating our website and delivering our services, bound by confidentiality agreements

We will never sell your personal data to third parties. Data is only shared within the UK and EEA unless explicit safeguards are in place.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Typically:

• Enquiry data is retained for up to 24 months after your last interaction
• Client data is retained for 7 years after the end of the contractual relationship, in line with regulatory and legal requirements
• Website analytics data is anonymised and retained indefinitely

Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right of access — request a copy of the personal data we hold about you
• Right to rectification — request correction of inaccurate or incomplete data
• Right to erasure — request deletion of your data where there is no compelling reason for continued processing
• Right to restrict processing — request that we limit how we use your data
• Right to data portability — request a copy of your data in a structured, machine-readable format
• Right to object — object to processing based on legitimate interests or for direct marketing purposes
• Right to withdraw consent — where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us at md@infiniteenergygroup.co.uk. We will respond to your request within one month.

Cookies

Our website uses essential cookies required for the site to function correctly. We may also use analytics cookies to understand how visitors interact with our website. Analytics cookies are only set with your consent. You can manage your cookie preferences through your browser settings at any time.

Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

• Website: ico.org.uk
• Telephone: 0303 123 1113
• Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. Any significant changes will be communicated through our website. This policy was last updated in February 2025.